Featured CSR : Waffle Time Successfully Planted Half A Million Trees! | Think Philippines!


It started with a dream; a vision on how to contribute to preserving our natural resources. With a steadfast DETERMINATION, the dream became a REALITY. Even before climate change became a by-word; before CSR and Green-Washing became a trend Waffle Time has long started its reforestation mission. Since 1995, Waffle Time has administered planting over 490, 000 trees in 540.79 hectares in Ajuy, Iloilo.


With each tree symbolizing hope for environmental restoration, Waffle Time has successfully restored the rich flora and fauna in Ajuy, Iloilo. In partnership with DENR Integrated Forest Management Agreement (IFMA), since 1995, Waffle Time took on a rather hard mission of bringing back nature`s bountiful beauty.

Winning the Best CSR Program in the Philippine Franchise Awards in 2011, Waffle Time has proven that even small players in the industry can do a great mission for the environment.


About Waffle Time

Waffle Time started on September of 1998 in the province of Iloilo, Philippines as a simple business venture.

The first outlet was in The Atrium Mall, Gen. Luna St., Iloilo City. On June 2002, Waffle Time started to penetrate the Metro Manila market. After which, we opened outlets in Cebu, Cagayan De Oro, Davao, and Dagupan.

Waffle Time opened its door to franchising on March 2004. After then Waffle Time Outlets mushroomed all over the Philippine Islands. This proves on our popularity and acceptance by our customers of all ages. And we’ll still be opening more outlets as we continue to deliver delicious, nutritious and reasonably-priced waffles to everyone.

Interested to learn more about their Franchising scheme? Click : Waffle Time Franchise Package or visit their nearest office.

About The Editor-In-Chief of Think Philippines!

Edwardo Miguel Guevarra Roldan

  • Managing Partner at Princeton Business Initiative
  • Lead Convenor of Isang Samahan, Isang Pilipinas (ISIP) and Think Philippines!
  • Agency Manager at Fortune CARE Health Maintenance Organization (HMO)
  • Financial Wealth Planner at FWD Life Philippines
  • Financial Investment Advisor at Rampver Strategic Advisors

(+63) 927 646 0088 WhatsApp/Viber/Philippine Mobile Number



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